OUTLETS

Concept Design, Graphic Design, Installation, 2015

It's more than normal to see lots of Chinese people buy luxury goods in Outlets. Some of them have no problem buying Prada by day but sleeping in two-star hotels by night. 

Those branded goods represent their social status but they way how they "raise their social status" represents the unbalanced development between economy and mentality.

Other Visual Design Work

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©2018 BY JIN ZHANG.